If you're shopping for a new brand of glasses, try Warby Parker! They will send you several frames to try out, then you choose a lens, and keep the frame you love best. Easy peasy!
Warby Parker is coming to Target
Have you heard?? Target recently secured multiple partnerships with various brands to boost sales and gain new customers, including the fitness brand, Peloton and the apparel brand, Champion (coming August 2025).
The latest collaboration includes eyewear! Target and Warby Parker are partnering together to bring designer-quality, affordable eyewear to even more consumers through its newest shop-in-shop, Warby Parker at Target.
Each Warby Parker at Target shop-in-shop will offer products and services — including glasses, sunglasses, contacts, eye exams and vision tests — that are consistent with the eyewear brand's current omnichannel experience.
The first five locations will open in the second half of this year. These include Target stores in Willowbrook, Illinois; Bloomington, Minnesota; Brick, New Jersey; Columbus, Ohio; and Exton, Pennsylvania.
Additional shop-in-shops will open in 2026, but the brand will also be available through Target.com.
Warby Parker Glasses…LOVE them!
I tried Warby Park glasses a few years ago and love them!
If you're looking for a new pair of glasses but don't want to head to a store to try on frames, you can currently try Warby Parker glasses for FREE and they'll be shipped to your door, too!
I had recently heard such good things about the Warby Parker brand and wanted to try them out since I was in need of a new pair (watch my previous Facebook Live video here) – and I love them! 😍
Basically, you select FIVE frames to test out for five days and they’ll ship them to you for free so you can see which ones you like best. Just head here and take the short quiz and answer a few questions. Then, select five frames for your Home Try-On, and they'll send them to your door for free!
Once your glasses arrive, pick the frame that you like the best and send the others back (shipping is free, too!). You can either upload your prescription or give them your doctor's information and they'll do it for you.
Then just wait for your glasses to arrive in the mail! Note that lenses start at around $50 (the glasses I chose were $95 – which I think is super reasonable!), depending on the type you choose.
And guess what? If your Warby Parker lenses are scratched within the first year, they’ll replace them for you for FREE! How awesome is that?! 😱 Or if your prescription has changed, they can also replace your lenses for a fee, based on your prescription and the lenses you’ve selected.
Go here to choose your Warby Parker frames!
Wondering if there's a Warby Parker store near you?
Go here or click on the Locations link at the top right – there are stores nationwide!
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