Shop for everyday basics with confidence when you purchase these frugal Target owned brands – plus they offer a satisfaction guarantee! Plus, check out what's new!
Target Owned Brands
Shopping at Target on a budget? You may be happy to hear that Target recently launched a NEW frugal brand to their store-owned brand lineup that offers an incredible value on nearly 400 everyday basics. Meet dealworthy!
The assortment includes apparel & accessories, essentials & beauty, electronics, and home items with prices starting at $1 and most under $10. Plus, phone cases, are priced 50% less than any other brands sold at Target!
Here are a few Dealworthy deals you can score:
- Cotton Swabs 300ct – $.99
- Jumbo Cotton Balls 200ct – $1.99
- Basic Manual Toothbrushes 2ct – $.99
- Mint Floss – $1.89
- iPhone Phone Case – $5.99
- Apple AirTag Key Chains 4pk – $5.99
- Apple AirPods Pro Case – $5.99
- + MORE!
The first few products are available now in stores and on Target.com. But more new products will be introduced throughout 2024 and 2025, including power cords, undergarments, socks, laundry detergent, dish soap, and more.
PLUS, these new items are backed by Target's money-back guarantee on all of their owned brands! If you aren't satisfied with your purchase, you can return the product within one year with a receipt for an exchange or a refund.
Go HERE to check out the new dealworthy brand!
Up&Up Changes
In addition, Target also made changes to their existing up&up products (another frugal Target brand!) and reformulated 40% of the brand to meet new, even higher quality standards. A few examples include –
Improved toothbrushes. They changed the shape and feel of both the manual and replaceable-head toothbrushes to make brushing your teeth a better experience and to help toothbrushes last longer. They also made all of their replaceable-head adult and kids’ toothbrushes interchangeable, fitting into all the toothbrush handles they develop. And they’re interchangeable with Sonicare products, too.
Stronger food storage containers. The up&up food storage containers now feature thicker walls that are more durable and last longer.
New scents. The Target team created new scents for baby, household cleaning, bath & body, soap, and pet products that smell great and are just right for each product.
New products. Target is adding hundreds of products to our already extensive up&up assortment, including moving supplies, oral care, dog grooming and food storage products, for a total of more than 2,000 everyday essential items. We’ll continue to introduce new up&up items through early 2025.
Fresh, new look. New, colorful packaging makes it easy to identify each product as you shop. (Notice the large product names? That’s intentional.) Some packaging for items like body lotions, baby wash, shampoo and cleaning sprays was developed in partnership with occupational therapists to make them more comfortable to hold and use.
+ MORE! Go HERE to shop the new and improved up&up collection!
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- 10 Anthropologie Dupes at Walmart for Less
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- Up to 45% Off Lodge Cast Iron Skillets & Cookware!
- 7 CUTE Fall Decor Finds at Walmart!
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