Love shopping in a retail store and love the convenience of Amazon? You may be happy to hear that they just opened Amazon Style, a 30,000 square foot retail store!
Amazon's FIRST Clothing Store – Now Open!
Have you heard the news??
Amazon Style, the mega retailer's first-ever physical fashion store, just opened in Glendale, CA and they're having a Grand Opening week – starting today, May 25th! The store spans over 30,000 square-feet and features a high-end technology shopping experience for brands like Levi's, Champion, and more.
TIP – If you live in the area, the first 100 customers in store on May 27th, May 28th, and May 29th will receive a $25 Amazon gift card. Plus, Prime members can get a free tote with in-store purchase. SO FUN!
Not a Prime Member?? Go here to try it free for 30 days!
Amazon Style – How does it work?
Amazon Style offers a seamless and elevated shopping experience. Using the Amazon Shopping app, customers simply scan an item’s QR code to see sizes, colors, overall customer ratings, and additional product details.
With the tap of a button, shoppers can add the item to a fitting room or, if they don’t need to try it on, send it directly to the pickup counter. Umm, how cool is that??
Plus, Amazon Style offers more selection than a traditional store of its size—more than double the number of styles—without requiring customers to sift through racks to find the right color, size, and fit. Instead, Amazon Style features display items, bringing more looks and less clutter to in-store shopping.
Featured brands include:
- Allegra K
- CRZ Yoga
- Dolce Vita
- Steve Madden
- Tommy Hilfiger
- and more!
In addition, customers can continue shopping from their fitting room without having to leave. Using the touchscreen, they can rate items to get new picks in real time and request more styles and sizes to be delivered to their fitting room closet in just minutes. This fast delivery is made possible by Amazon Style’s on-site operations, with advanced technologies and processes used in Amazon fulfillment centers.
What are Amazon Style's perks in a nutshell?
Discover in store, buy online. In addition to the wide selection of items available for in-store purchase, customers can also find and shop more styles online. Shop for men’s and women’s clothing, shoes, and accessories in sizes XS-XXL.
Keep shopping after you leave the store. Items scanned at Amazon Style are conveniently saved in the Amazon Shopping app, making it easy to revisit and purchase at a later time. Or easily find more items online from the new brands discovered in the store.
Shop millions of items online, try on in store. Customers can shop millions of apparel items on Amazon.com, request delivery to Amazon Style, and try on items in a fitting room. If an item isn't perfect, customers can return it in store and we'll take care of the rest.
Great prices. Amazon is known for great prices, and Amazon Style is no exception. In-store prices will be the same as on Amazon.com. Plus, customers can view deals in store that match their preferences right in the Amazon Shopping app.
What kind of technology is used in the store?
Using the Amazon Shopping app, customers can send items to a fitting room, where they can use a touchscreen to browse more options, rate items, and request more sizes or styles. Then, the items are quickly delivered directly from back-of-house to their room within minutes. WOW!
Other new innovations include complex inventory management systems, technology to support customer service, and Amazon One – their palm recognition service, for fast and convenient checkout.
Will employees be working in the store?
YES! Amazon Style’s personalized shopping experience would not be possible without their employees, who are dedicated to helping customers find looks they love and feel great in. The employees provide customer service, deliver items to fitting room closets, merchandise the store to inspire discovery, help customers at checkout, manage back-of-house operations, and much more.
What do you think of this? Would you shop in store if Amazon Style came to your city??